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“For example, a technique used by the researchers, Chain of Thought (CoT) reasoning is one that many advanced generative AI users have discovered and used productively.” —Researchers Extend GPT-4 With New Prompting Method

The article discusses how AI is evolving in the field of talent management and human resources. It explains how AI is being used for skills mapping to understand employees’ competencies and guide training and development. AI talent platforms analyze employee profiles, skills, achievements to match people with the right roles and projects. These platforms also facilitate internal mobility by identifying suitable next moves for employees.

A contrarian insight is that while AI promises enhanced efficiency, productivity and fairness in talent management, there are also risks around privacy, …

The article discusses the challenges that leaders face in managing knowledge within organizations and how generative AI can revolutionize knowledge management. Many companies have a wealth of knowledge but struggle to make it accessible to employees. Generative AI tools have the potential to solve this problem by creating, storing, and distributing knowledge effectively. For example, AI can generate content for organizational use by combining existing information, extract knowledge from large datasets, and facilitate communication between workers and knowledge systems. However, AI alone is not … read more >

ChatGPT, a chatbot developed by OpenAI, has made significant advancements in its first year since its launch. It has been utilized in various industries, such as education, entertainment, and software, and has proven to be a valuable tool for PPC marketers. Early uses for ChatGPT in the PPC industry include generating keyword ideas, ad group classification, composing ad headlines, and providing landing page optimization suggestions. The introduction of GPT-4 brought improvements in writing quality and mathematical abilities, making it useful for tasks like email campaigns and blog posts. … read more >

“dditionally, you can get even more specific and ask it to incorporate some of the competitive advantages you want to highlight.” —How to use ChatGPT to boost your PPC efforts

“Now, a few of the highest skilled weavers and clothmakers were just fine — there was still a market for the finest artisanal goods, and machine-made stuff couldn’t touch any of that. I expect this is a similar dynamic we’ll see play out with AI and a lot of jobs involving things like writing, coding, illustration, and graphic design.” —What History Says About AI’s Threat to Jobs and White-Collar Work

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“My colleague Aki Ito wrote about how AI will ultimately harm the most talented people in white collar jobs, because it will make it harder for them justify sky-high wages.” —What History Says About AI’s Threat to Jobs and White-Collar Work

“Broad match keywords might help you capture a wider range of these fringe keywords, but this research might be helpful in other areas like ad copywriting or landing page copy.” —How to use ChatGPT to boost your PPC efforts

““It’s optimizing past the point of diminishing returns.” Obviously, stop before you hit the point of diminishing returns. The problem is people stop way before reaching the point of diminishing returns but claim they’ve hit diminishing returns.” —Are your standards too low? In defense of raising the bar

“Another reason why high standards matters: As a leader, you can’t see everything every person does every day. Managers, by definition, have less visibility into what each direct report is working on than the direct report does. You need your team to hold themselves to a high standard in the moments when no one is looking” —Are your standards too low? In defense of raising the bar